Home Networking company After the United States, LinkedIn is rolling out its Creator Accelerator program in India

After the United States, LinkedIn is rolling out its Creator Accelerator program in India

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After launching in the United States in September 2021, professional networking platform LinkedIn launched its Creator Accelerator Program (CAP) in the Indian market on Wednesday. As part of the company’s $25 million commitment to creators around the world, CAP is a 10-week incubator-style program aimed at helping people grow their audience and engagement on the platform. form.

Under the program, LinkedIn will select 200 creators from across the country and help them grow their communities on the platform. To do this, selected creators will receive support and access to LinkedIn’s community management team, educational workshops, networking opportunities between creators, rich tools and resources, and mentoring opportunities.

The networking site has partnered with Nearbuy Founder Ankur Warikoo, Edelweiss AMC MD and CEO Radhika Gupta, Nas Academy CEO Nuseir Yassin and Le 15 Patisserie Founder Pooja Dhingra to offer mentorship to creators.

Support for creators will also extend to financial aid to bring their ideas to life and explore their creativity. The amount of the grant, however, has not yet been revealed by LinkedIn.

Speaking on CAP India’s launch, LinkedIn Country Director Ashutosh Gupta said the program is part of the company’s broader plan to support the creative community in India. He added that the initiative will encourage engagement and conversation with creators, which will increase the number of opportunities for the community across the country and eventually the world.

“By equipping a wide range of voices with the right resources, the Creator Accelerator program aims to help members unlock greater business opportunities with the content they create and the conversations they spark,” Gupta said in a statement. communicated.

Creators will be selected based on their ability to create passionate communities, unique content, and spark discussion on a variety of professional topics such as skills, the future of work, and mental health, and finding ways to engage with LinkedIn’s user base in India.

The program is also open to Hindi language creators and application can be sent till March 16.

Previously, LinkedIn also recently rolled out the “Creator Mode” feature on its platform to display content from its creators more prominently for users.

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